Lululosophy's Matcha Saké (green tea & rice wine) truffles were inspired by the Hanami (花見) season.
"Hanami" is Japanese for cherry blossom viewing. It is a tradition to welcome the spring, the start of a new school year, or new employees at a company. Families, friends, and coworkers bring feasts of food, rice wines (saké) and tea to picnic under the blooming cherry trees. See NYCGO.com's description.